Below are suggestions to help you via:

1. 📰 PR and social syndication

2. 🎞 YouTube, TikTok, Reels, Reddit

3. 🧳 LinkedIn

📰 PR and social syndication

1. Reactive PR strategy:

Why: Writers covering UAP content likely haven't seen your videos, so you're missing out on coverage from them. This strategy changes that to help you secure new coverage.

What: You can use automation to build a CRM of journalists writing about UAP content. This can continue to update automatically long-term. You can then use automated or Human flows for outreach to these writers to secure interviews as an expert opinion and more.

How: An example of the workflow process:

Set up Google Alerts for UFO keywords
Then, use Zapier & ChatGPT to extract emails and X accounts of journalists
Then, use Zapier to push all data to AirTable to build your journalist outreach CRM.
Then, use an email marketing tool like MixMax, Streak etc for AB testing outreach.

I can set this up for you if you'd like help.

2. Proactive PR strategy:

Why: Grusch got loads of coverage. Mainstream writers of those articles likely have no idea he gave another interview, so they may be receptive to a new article about your content.

What: Using a semi-automated approach you can create a CRM of journalists who have covered Grusch before. You can then set up semi-automatic flows for the outreach.

How: An example of the workflow process:

Google search for articles about Grush.
Then, use a tool like Bardeen AI to scrape results to a tool like AirTable.
Then, use an email marketing tool to AB test the outreach.

3. Social syndication strategy

Why: Alien/UAP and connect topic-related pages need things to post. You should offer them your content to post. This gives you free exposure and is a way I've grown many influencers.

What: Create a CRM of social media pages that can be contacted ongoing to offer content for posting permission.

How: An example of the workflow process:

Use a tool like Bardeen AI to scrape related pages under things like the suggestions options under target accounts. Then, use a mixture of email and social outreach tools to make contact. Track all distribution relationships in a CRM like AirTable.

🎞 YouTube, TikTok, Reels & Reddit

1. Use AI to make more short-form from long-form

Short-form is how you get the most free, quick, and fast viral reach. As it takes time to make this content which is why you may not be posting as much short-form on Shorts, TikTok and Reels. I suggest trying tools like the Opus Clip to help you do this. You can then also share this short-form content with the pages you contact for your social syndication strategy (making it easy for them to use your content).

2. Some general YouTube tips:

Set the premieres on the video and then be there replying to all comments in the first few hours.
AB test your thumbnails using tools like tubebuddy.
Consider a distribution incentive strategy like Tyler Oliveria (see his outro).
Go live and make a YouTube feed post when you post, and before
Post shorts about the content after posting to drive more reach to the main video.
I've got more suggestions too that I can share over later.

2. Reddit

Create a database of UAP and related subreddits (even philosophy and consciousness ones). This database can be made using existing resources like this, as well as manual and automated tools like this.

You should then schedule posts when premiering your videos in select subreddits. This should be done as an AMA with you. You can schedule the posts using tools like Delay for Reddit.

If you have time, you could also do the same as the above for large UAP style Facebook groups, and Twitter/X spaces.

🧳 LinkedIn

Cultivating and cross-pollinating your audience to LinkedIn has many benefits.

LinkedIn has the strongest network virality of any other platform, for example:

If someone likes your post, it will be shown to some of their network too in their feed. This means you'll also get exposure to other individuals in that person's network. For example, me liking your post on LinkedIn will give you exposure to my LinkedIn connections. Also, it provides exposure to a whole new subset of an audience for my network, as those on my LinkedIn aren't those on my X/Twitter profile. For this, you should start by including LinkedIn in an outro card in videos, and mention it in general as a way to connect with you. As your LinkedIn currently only has 4 connections you should also sync it with your email address, lists, and contacts. You should also explore using tools like Expandi.

There's a lot more you can be doing on LinkedIn and in general on X, Facebook, and more, happy to share more details if you'd like.

Cheers, James